When Durham Community Action approached us for a rebrand, to be premiered at a launch event they had booked, we were given less than two months to completely rebrand the company & launch an innovative new website.
The essence of Durham was to be embedded in the brand, “to be modern, friendly, confident and above all approachable”.
A final logo solution was quickly chosen from our design ideas, after a set of edits we were able to roll out new Brand Guidelines and a stationery range for the staff to use straight away.
Durham Community Action asked us to develop a series of illustrations for printed marketing material and the new website which incorporated their new image to represent their 5 core services:
- Helping Communities
- Promoting Better Health
- Supporting Volunteering
- Enabling Enterprise
- Getting Voices Heard
In preperation for the Durham Community Action launch event we designed a series of postcards & banners to communicate, through vibrant illustrations, the 5 core service areas of the business.
The feedback on the project was great. This is what Durham Community Action had to say about it all:
"We are very proud of the rebrand that the team at Glow Creative have created for us. They have worked closely with us to understand and interpret our ideas, offering plenty of helpful suggestions along the way to improve the finished product. Despite a very tight timescale and challenging brief, all of the work was completed on time and within budget. The Glow team have been a pleasure to deal with and I would have no hesitation in recommending their work."
- Russell Hayward, Business Manager, Durham Community Action.
The final piece of the project was a responsive website. This is an indepth website with layers of service information, case studies, local projects, news & events. We have also developed a Members Area with a secure log in & a private forum, allowing Durham Community Action to use the website as a hub of information for their clients. We have included data management & integrated an email marketing system to give Durham Community Action all of the functionality they required.
Have a look at the website here www.durhamcommunityaction.org.uk